The first thing guests see when entering an event: the registration/check-in area. No matter the venue or type of event, it ought be able to set the mood in a productive, inviting way.
Besides having an efficient and effective event management app, below eventprofs will find 5 tips on how to put together the ideal registration area.
The check-in area should be:
- visually pleasing, perhaps with an added pop of color
- in line with the theme/color scheme of the event
- bear a logo or image representing the event
The event professionals at BizBash published a great collection of images a couple of weeks ago that can be used to model off of and take inspiration from when it comes to designing the registration area. (All that's missing in the above are the wireless wristband printers next to the printed name badges!)
Face-to-face interaction is trending more than ever this year, and this personnel will be able to:
- resolve doubts
- answer any questions raised
- provide any additional information or assistance
Whether you want to implement iPad kiosk self check-in, have a computerized hologram awaiting guests at the door, or a full team of registration staff, it's always a good idea to have a knowledgeable party available nearby, even if it's just one person.
Although this may be largely considered part of the design aspect, signage is so important all on its own. The registration area should have pertinent information that is:
Not only does this provide adequate information necessary to the attendee, but it maintains the flow of traffic in an organized fashion.
Everyone loves a freebie now and then. Whether it's the extra staff, a coupon code displayed--or better yet-- PRINTED on each name tag, a hydration station, or something sweet to munch on, a little extra incentive can go a long way prior to entering the event.
And last but not least:
Not that kind, but this...
Keep It Simple, Silly!
Curious as to how to facilitate further engagement with your event attendees? Click below to find out: